Graphic Design Final Project: Choose a Design Project

Hello Students,

Your final project is to choose from one of the 3 assignments. You may either design a poster that promotes my digital media courses at SCHS, or you may participate in one of the following design contests, the ride for life poster design contest of the teddy bears with heart logo design contest. Details are as follows:

Option 1 - Greenways Ride for Life Poster Design Project:

Green Ways to School and Ecology Action are looking for artwork to promote active transportation and for the Spring Bike To Work/School Day event in May 2014. That's right, your art could be featured on 1000's of event posters and flyers, t-shirts, in local papers, and on the Bike to Work website and Facebook page. Fame, fortune, prestige, all for a good cause- getting more people walking, biking and skating to school.

About the Contest:
Why do you love to bike/walk/skate or use other human-powered forms of transportation? Some of our reasons include:

• Exercise
• Independence
• Style and fashion
• Fun and adrenaline 
• Protecting the environment

Whatever your reasons are, we want to know them! Share your inspiration for riding your bike, walking, or skating in the form of an original piece of art.

Contest Rules:

• The contest is open to Santa Cruz County 6th-12th graders.
• Number of entries per person is limited to two.
• Submission must be received no later than noon Tuesday, February 25th, 2014.
• The original artwork or digital version can be in any style or medium but cannot be larger than 11” x 17” portrait or landscape orientation.
• Designs can include text or words.
• Submissions must be 100% artist’s own original work.
• Artwork can be submitted in 3 ways:
• Online by emailing a .pdf or .jpg file to Emily at eglanville@ecoact.org
• Mailing the original copy to Ecology Action, Attn: Emily Glanville, 877 Cedar St, Suite 240, Santa Cruz, CA, 95062. 
• Delivering hard copy to the Ecology Action office during the hours of 9am-5pm M-F.
• If you would like your artwork returned to you, please include a self-addressed stamped envelope with your submission.

Before you begin your design, read all the details at: http://www.greenways2school.org/contest

Option 2 - Teddy Bears with Heart Logo Design Contest:

Teddy Bears with Heart needs a new logo design for their website and for use on t-shirts and flyers. This is a non-profit that provides Teddy Bears to terminally ill patients and children or elderly who are the victims of abuse or neglect. Read more about the organization at: http://www.teddybearswithheart.org/

Here is a message from your client, Susan Hanson, Executive Director of TBWH:

We are going to be working on getting some neat shirts, tank tops and sweatshirts put together but I have been informed that we need a cooler looking bear than our logo. Something cute with a bear and a heart. Are any of you up to the challenge? Or know someone who would be interested in creating a really cute bear and heart for us? There will be a $25 gift card for the artist of the winning picture. The picture will be chosen on Valentines day. Final submission of the artwork is due by February 2nd. I look forward to seeing what everyone comes up with. The final artwork will be chosen by our TBWH board. Thank you!

Option 3 - ROP Poster Design Project:

You have just been hired by me to create a promotional poster. Your goal is to design an eye-catching and engaging poster that is suitable to display on High School bulletin boards. You should have an understanding of your audience and what will appeal to them. Your design can be creative and fun but should look professional as well.

Project Specifications:

• Poster dimensions must be 11"X17"
• Must be created in CMYK with Adobe Illustrator and/or Photoshop
• Must use bold eye catching colors
• Must be created with no more than 2 different font styles
• Must be readable when printed from 15-20 feet away
• Pick a class to promote: choices are Graphic Design, Web Design, Digital Photography, Video Production, Desktop Publishing
• Use your own ideas to make this poster unique. Poster can incorporate artwork you or other students have created to show as examples. The design should feature an image of the instructor in the "about the instructor" area. Poster should provide an eye-grabbing headline to interest the viewer and guide them to a "call to action" such as requesting more information or signing up for the class with their counselor.

Project Copy:

Poster must contain this text:

• Headline: "Learn (insert your course of choice here) at Santa Cruz High School!" or an alternate headline could start with "Would you like to learn _______?"
• Body Copy: Do you enjoy learning through hands-on projects and activities? Learn digital media skills in our newest computer lab with cutting edge software and equipment. ROP offers several exciting classes in your school. Talk to your counselor to sign up for one of these great courses. Space is limited, sign up today!
• About the Instructor: Mr. Wilson is a graphic artist, illustrator and animator with over 15 years of experience in the creative industry and has worked for companies such as microsoft, seagate, intel and more. Mr. Wilson can help you learn how to apply for jobs, create resumes and develop a professional portfolio. Gain an advantage in today's highly competitive job market with an ROP Certificate in your area of study.
• Here is what our students are saying about this great course : "Insert student testimonial quote here" <-- you will need to interview students for these quotes...
• Success Starts Here! Santa Cruz County Regional Occupational Program

Grading and Evaluation:

• Poster design should be clean, eye-catching and professional
• Poster design should include all relevant and important material
• Poster will be judged on how well it incorporates your clients input and how that is translated into your design
• Poster needs to meet all specifications
• Due by end of finals

Have fun! All projects are due by end of finals!